Health Washing. I’ve mentioned it here before on HGK. It’s such an important thing to wrap your head around when you are making your own health your number one priority. It’s how corporations market processed food to make the public think that the food is healthy when in fact, it is quite the opposite.
For me personally, the photo above is the ultimate example of health washing: a kale and sweet potato birthday cake. Why? Just because there is kale in it, doesn’t mean it’s good for you. This cake is full of sugar and white flour and oil. The kale doesn’t negate any of that.
But health washing examples are everywhere. I saw such a glaring example the other day, that I wanted to mention in again here on ye ole blog.
I was shopping in one of those big warehouse stores (for toilet paper and stuff) where the vast majority of the food could only be considered poison. And there she was, a big box of “Healthy Helpings Natural Animal Crackers.”
Really, what’s healthy about these ingredients? Exactly where did those ingredients come from in nature?
Healthy, my arse! Disgusting is more like it. Shame on these companies, marketing absolute garbage as if it was health food. I’m outraged!
If you are interested in reading more about the concept of health washing and how it is done with breakfast cereal, check out this article about how Chef Curtis Stone and Post Cereals are doing it.
And now for the kitchen update.
|Two pendant lights above the kitchen sink are installed.|
|Three pendant lights above the kitchen island are installed.|
|Color is on the walls . . . gray! It looks stunning.|